campaign feasibility study is an important i team Discovery Service.
The study is vital to the overall success of a potential capital
campaign for many reasons. The feasibility study is an opportunity
to inform, interest, and involve key community and corporate leaders.
The i team, in partnership with the client, will:
potential funding sources, and establish, through factual and
subjective information, a professional estimate of the funding
the community needs that will be met through the accomplishment
of this project and anticipate the communitys response
to a proposed capital project
the general readiness of the organization to launch a capital
the seeds of philanthropy among target constituencies
interviewees to begin sharing ownership of the organizations
vision and uncover issues or concerns important to the organization
the necessary steps to create a sense of urgency that is required
prior to beginning a capital campaign
potential capital campaign participants in the early phases
of campaign development
potential campaign leadership including general, corporate,
advance, and special gifts volunteer leaders
studies are not intended to secure financial commitments. In fact,
appointments are made with the explicit understanding that no
solicitation will take place. Rather than seeking commitments,
an effective feasibility study is intended to accumulate enough
factual and subjective information to form an accurate indication
of campaign potential, both aggregately (taking all the interviews
together) and individually (gathering information about how the
individual interviewee feels about financially supporting the
campaign, and the possible range of his/her gift commitment).
These studies can vary widely in size, scope, and length, and
are created for the unique needs of the client organization.
i team generally employs four criteria for determining campaign
extent to which the organizations constituencies hold
generally favorable attitudes toward the mission, and toward
its perceived effectiveness in carrying out its mission.
- The strength of the case for support in terms of community needs,
numbers of people to be served, lack of duplicate services,
and potential for the project to enhance the quality of life.
giving potential of corporations, businesses, foundations and
individuals to provide support.
availability of strong leadership and well-recognized individuals
to assume key volunteer roles within the capital campaign organization.
i team associates are experienced interviewers who respectfully
and professionally represent the client when interviewing. All
interviews are held in the strictest confidence, and the final
report becomes the property of the client.